We Are SuperPlex

Josh Fineman

Commercial Director

Adam Baroukh

Head of Production

Eddie Sternberg

Creative Director

Danni Godsi

Production Manager

What We Do

A really exciting project to be a part of. International Greetings is one of the world’s biggest gift packaging, stationary and creative play manufacturers and wanted us to create a video that encapsulates the excitement of the products they make, with the scale of the business. More than anything else, they just didn’t want a boring corporate video!

John Lewis were in need of some videos that diarised all the goings on in their pop up open house in Angel. We captured world renowned chef Omar Allibhoy and his tapas cusine, Sage’s coffee demonstrations and a beginners course for Canon.

Young drivers make up a disproportionate number of those involved in accidents, we were asked to try to reach them in a way that they can relate to. We created two hard hitting films, all told through a social network and a time lapse. You can access the other film (Georgia’s story) through the press release: http://www.hounslow.gov.uk/news_mod_home/news_mod_year/news_mod_month/news_mod_show?year1=2013&month1=10&NewsID=59101

We made a series of virals for Jeff Salmon (of Channel 4′s Four Rooms) and The Air Conditioning Company. These ‘product demonstrations’ included Kim Jong-il, an angry Scotsman with a penchant for breaking things, a sexually frustrated-innuendo-obsessed blonde lady, an interrupting baby and…..an ostrich. These will be released over the coming months, in the meantime, enjoy one with his highness!

Like nature, the Chinese language does not draw any
conclusions of its own, but lets itself be read.

Characters open onto several directions at once.
No matter how far removed the new character
is from the old, the scholar can still bring fresh life
to the object by means of the word.

In this perspective, any written page, any surface
covered with characters turns into something
crammed and seething… full of lives and objects,
of everything to be found in the world, in the world of China.

Hal Ritson of The Young Punx writes… “This isn’t a video that came about in any planned commercial way. A couple of month’s back I was in China playing Young Punx gigs in Beijing and Shanghai, and while walking down Nanjing Road in Shanghai I stumbled upon this surreal and bewitching spectacle of literally hundreds of middle-aged Chinese women, studiously and diligently dancing a bizarre mixture of disco, chinese traditional and line-dancing moves. I don’t know the back story. I guess it’s just their idea of a good night out. The incongruity of it was like discovering some weird unexplained congregation of hundreds of wild animals in nature.

I filmed it there and then on my iPhone, and when back in the UK played it to Adam Baroukh from Superplex Films, who had worked with us on the Afterburn video for Bobby Tank. As he commented then, you couldn’t really ask for more for a song called “Girls Like Disco” than some candid found footage of women dancing very intensely in a strange location. We loved all the characters lurking in the dance – the white-dressed leading lady oozing with haughty elegance, being following intently, and with only varying success by her comedic dumpier friend next to her. Searching the ensemble for different people’s characters is the gift that keeps giving. Adam edited the footage together, locking it to the beat. But we weren’t finished yet.

We then passed the fully edited video over to esteemed Dutch multi-media artist Han Hoogerbrugge who has overseen nearly all Young Punx artwork and visuals since 2005. You never know what will emerge from Han’s dark and mysterious mind, and we were as surprised as ever when Han passed the video back warped into a seizure inducing Kaleidoscopic trip, abstracting the formerly lofi camera-phone footage into a bewildering psychedelic fantasy and adding the occasional pole dancer and dancing skeleton to the crowd.

God knows what kind of video this makes, but I love how organic and unplanned it is. A team effort that would never have emerged from a corporate A&R meeting in a million years…”

We’ve all been there. This is a ‘How-To’ helping you solve that age-old conundrum…

Written and Directed by Eddie Sternberg

Starring Mark Elias and Dave Beech

Cinematography by Adam Baroukh
Sound Mix by Calhoun Owen
Graded by Andrew Cloke
Production Managed by Danni Godsi
Edited by Superplex Pictures

Bobby Tank is one of 2013′s most exciting new acts. Our video for his blinding track “Afterburn” has received acclaim from music and style bibles such as The Fader and Vice, whilst also being featured and used as a case study on Radar. The basis of this video was to create “F*ck Yeah moments from Scfi Fi scenes that don’t exist” however we would rather not write anything else about this project. We want you to click play and let the images speak for themselves.

Superplex were asked to create a short mash-up of a headlining event from 2012 for Channel 4’s televised programme 2012: Mashed. We asked ‘What did Felix Baumgardtner witness as he re-entered the earth’s atmosphere at supersonic speeds? Red Bull granted us permission to use footage of the descent for our idea. The result is a psychedelic rotoscoped cosmic rendering of what might have be on Felix’s mind in his incredible stunt – set to an instrumental Bobby Tank’s recently released ‘Glass Moon’.

Using the ‘time-slice’ photography technique made famous in Philips’ ‘Carousel’ advert, we made a commercial video for lawfirm Sternberg Reed. We were asked to show prospective customers the lawfirm’s different areas of specialization in the memorable and original way. The whole film was shot in one take and had to be immaculately choreographed so all the actors and actresses were frozen on their marks as the steadicam moved past. It made us appreciate the opening shot to Boogie Nights all the more…

Documentary filmmaker Adam Baroukh goes to Jerusalem and stays with a friend in the ultra-orthodox Jewish neighbourhood of Mea Sharim. He explores the streets of this private and observant world, meeting a host of unusual characters.
We enter a community of religious expats living out in Jerusalem, most of whom have not been born religious but rather, come to religion over the course of their lives. Meet Haim from Missouri: his grandfather is a preacher at his family’s local church – at the age of fourteen, he decided to convert to Judaism and was kicked out of the house by his parents. Gil Locks – ‘The Central Park Guru’ sat in silence half-naked on a Central Park bench for three years, gathering a huge following of devotees in 70’s New York. Now he’s living out his later years in the Old City of Jerusalem.
This film is a glimpse at a world at once spiritually free and at the same time intensely bound to tradition.

A documentary that was shown at the NEW YORK SHORTS Film Festival centered around Parkour Legend Johnny “Sticky ” Budden. Sticky ran 1000 miles from John’s O Groats, Scotland to Paris, France to raise money and awareness for Motor Neurone Disease. We captured the highs, the lows and the unbelievable stunts along this epic journey.

Inspired by visual artist Marco Brambilla’s ‘Flashback’ videos, we stacked up the screens to create a mosaic of images functioning as a visual representation of the elements that make each track. Each window, or row of windows represents a certain instrumental layer being heard in the song drawing the viewer’s mind to the attention to production and the function of each element. For the post production, we collaborated with video artist James Alec Hardy who brought a mixture of technological virtuosity and swirling feedback trails to the video.

‘Swinging Addis’ – a film about the rise and fall and redemption of a group of spectacular Ethiopian Jazz musicians who in the swinging 60′s ignited an explosive cultural revolution in Addis Ababa. Their music was sublime but this golden era was brought to an end by the military regime that took over the country and forced the musicians into exile and jail. Now, after many years, they are back
on a world stage, making up for lost time and still swinging. Swinging Addis is the Ethiopian ‘Buena Vista Social Club’…but with a dose of sex, tedj and rock and roll.

The project is to be directed by veteran filmmaker Henrique Goldman and co-produced by Superplex Pictures and Mango Films. We are working with Francis Falceto, producer of the Ethiopiques series as a consultant, as well as Ethiopian stars Mulatu Astatke, Alemayahu Eshete, Mahmoud Ahmed, Getatchew Mekurya, Tsegue Maryam Guebro, The Ethiopian Television Archives, Ethiopian Film Initiative, Gem TV, The Yared Music School Addis and top cinematographer Luca Bigazzi. We are in the advanced stages of development and are currently seeking finance for the film. Please get in touch for more details.

This visual poem was directed by Eddie Sternberg and Danny Wood for the Manchester-based band Patterns. Themes of dream imagery and fantasy that run through a number of the directors’ promos find themselves realized in this graceful and delicate story about a little girl’s dream…..or is it a memory? Decide for yourself

IG

International Greetings

A really exciting project to be a part of. International Greetings is one of the world’s biggest gift packaging, stationary… Read more »

showreel13

Showreel 2013

johnlewisthumb

John Lewis: Open house videos

John Lewis were in need of some videos that diarised all the goings on in their pop up open house… Read more »

We were asked....f;f;kfnwe;

Safe Drive Stay Alive: Alex’s Story

Young drivers make up a disproportionate number of those involved in accidents, we were asked to try to reach them… Read more »

kji

Kim Jong-il: The Air Conditioning Company Virals

We made a series of virals for Jeff Salmon (of Channel 4′s Four Rooms) and The Air Conditioning Company. These… Read more »

calligthumb

Ideograms of China

Like nature, the Chinese language does not draw any conclusions of its own, but lets itself be read. Characters open… Read more »

youngpunx thumb

Young Punx: Girls Like Disco Boys Like Bass

Hal Ritson of The Young Punx writes… “This isn’t a video that came about in any planned commercial way. A… Read more »

the jam thumb

The Jam: Or How To Tell Your Best Friend You’ve Had Sex With His Mum

We’ve all been there. This is a ‘How-To’ helping you solve that age-old conundrum… Written and Directed by Eddie Sternberg… Read more »

bobbytank

Bobby Tank: Afterburn

Bobby Tank is one of 2013′s most exciting new acts. Our video for his blinding track “Afterburn” has received acclaim… Read more »

felix

Channel 4 Project: Supersonic

Superplex were asked to create a short mash-up of a headlining event from 2012 for Channel 4’s televised programme 2012:… Read more »

sternbergreed

Sternberg Reed: Timeslice

Using the ‘time-slice’ photography technique made famous in Philips’ ‘Carousel’ advert, we made a commercial video for lawfirm Sternberg Reed…. Read more »

mea sharim

Mea Sharim: Short Documentary

Documentary filmmaker Adam Baroukh goes to Jerusalem and stays with a friend in the ultra-orthodox Jewish neighbourhood of Mea Sharim…. Read more »

parkour

1000 Miles of Parkour: Documentary

A documentary that was shown at the NEW YORK SHORTS Film Festival centered around Parkour Legend Johnny “Sticky ” Budden…. Read more »

lb thumb

Little Boots: Nocturnes Album Teaser

Inspired by visual artist Marco Brambilla’s ‘Flashback’ videos, we stacked up the screens to create a mosaic of images functioning… Read more »

swingingaddis

Swinging Addis: Documentary Taster Tape

‘Swinging Addis’ – a film about the rise and fall and redemption of a group of spectacular Ethiopian Jazz musicians… Read more »

patterns

Patterns: Wrong Two Words

This visual poem was directed by Eddie Sternberg and Danny Wood for the Manchester-based band Patterns. Themes of dream imagery… Read more »

Who We Work With

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Get In Touch

Twitter: @SuperplexPics
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email: info@superplex.tv

Tel: 020 7205 2402
York House, 207-221 Pentonville Road, London, N1 9UZ